Preparing the published article.
Winning Debriefs: What to Ask After Losing
A debrief is the cheapest consultancy you will ever receive.
Questions worth asking
| Area | Question |
|---|---|
| Technical | Where did our solution score lowest |
| Commercial | How far from the winning price were we |
| Compliance | Which requirements were marked non-compliant |
| Presentation | Was anything unclear in our submission |
| Process | Would you bid again with a different approach |
How to use the answers
- Separate what you could fix from what was outside your control.
- Feed the findings into your bid/no-bid criteria.
- Do not argue the result; the purpose is information.
Debrief rights and formats differ by issuer. Ask within the stated period.